Sales Mind: 48 Tools To Help

Description

About the Book

Selling is tough. Salespeople today face multiple challenges: mass competition, the race against technology, buyers blind to outdatedtechniques, to name but a few. It's clear that selling has evolved - and salespeople have to change too. Smart sellers need to take apsychological step up: the winners will be the ones with a finely tuned sales mind. A sales mind uses an innate range of mental skills which areat everyone's disposal: the ability to see, to think and to improve. Drawing on the wisdom of psychology, philosophy and cultural history, SalesMind looks at how best to develop, master and use these critical skills. Author Helen Kensett has used her lifelong sales experience to developforty-eight visually-led sales tools to take you through the essential stages of great selling and to help develop the skills and techniques neededto close a sale. Starting with getting into the right frame of mind, through identifying and understanding a buyer's goals to practicalities such aswriting a killer email subject line or creating an engaging story, each of the visuals is a practical tool designed to make you think again and take afresh look at any situation where you need to make a pitch.""

About the Author

Helen Kensett is a sales expert. She runs The Convince Consultancy which helps complicated businesses in crowded markets createcompelling sales and marketing campaigns and advises a plethora of technology startups on their direct sales efforts. Through her brand SalesMind, she equips national and international sales teams with the mindset and skills to sell more, more often. Clients include some of the world'smost exciting and innovative technology firms, through to more established companies including Channel 4, the Telegraph and KPMG.

Features

• Title : Sales Mind: 48 Tools To Help
• Author : Kensett Helen
• Publisher : Hachette Book Group (INR)
• ISBN : 1781256314
• EAN : 9781781256312
• Binding : Hardcover
• Number Of Pages : 208
• Language : English

Discussion:Sales Mind: 48 Tools To Help