About The Book
False economics. Threats, bribes, extortion. Debt, deception, coups, assassinations and unbridled military power. These are the tools used by the 'corporatocracy' - a vast network of corporations, banks, colluding governments and ric…
About The Book
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good
name, a memorable logo and a recognizable category so that everyone understands what you are s…
About the book
Whether it is a sales person struggling to meet his quota, a love stuck lover trying to get introduced to his beloved, a young MBA looking for a job, an entrepreneur looking for funding, marketers trying to enable sales to generate l…
About the Book
Convert the promise of big data into real world results.
There is so much buzz around big data. We all need to know what it is and how it works - that much is obvious. But is a basic understanding of the theory enough to hold your o…
About the Book
In Dream With Your Eyes Open, first-generation entrepreneur and UTV-founder Ronnie Screwvala detailshis vast experiences and the myriad lessons learnt from more than two decades of building some successful(and some not-so-successful)…
About The Book
In the global business landscape, increasingly defined by trends such as the sharing economy and the maker movement, companies the world over are facing pressure from consumers, employees, and governments to create and deliver first-…
About the Book
Rocket tells the story of how sixteen remarkable business leaders created great brands. Every story is connected to a "how-to" lesson and by the end you'll have what you need to turn your best customers into apostles cravers and bran…
About the Book
As Ken Blanchard, John Carlos, and Alan Randolph clearly demonstrated in theirprevious bestseller, Empowerment Takes More Than a Minute, empowerment is aprocess that requires ongoing effort, awareness and commitment to transformingth…
About the Book
As an ethical hacker, SOURAV KARMAKAR helps protect priceless online data. SHADAB HASSAN is transforming the lives of underprivileged children in Jharkhand. PRIYANKA AMAR is introducing the concept of home farms to the cramped houses…
All the business ideas you need to succeed, in one book, instead of 100 The world is full of business ideas. But how do you know which the best ones are? And how do you find time to read aboutthem?Thislittle book contains the very best business tools …
About the Book
India's Leading CEO's Speak On Leading an Organization to lead others successfully, you must first lead yourself. This book presents incisive insights gathered through exclusive interviews with nine of India’s leading CEOs. The man…
About the Book
Vision is the vital extra ingredient for truly satisfying, long term success. Without a vision, you'll end up reacting rather than acting, and sooner or later you'll get lost. But if you have a compelling vision, you'll be so clear a…
About the Book
For the young English educated Indian, from the big cities to the small towns, across gender and across all classes, India's BPO boom changed their lives. They found themselves in the throes of an industry that matched their energy a…
About the book
"Indian Family Business Mantras presents a comprehensive manifesto for family-owned businesses. In this book, a well-known family business expert and a partner at Deloitte UK, Peter Leach and Tatwamasi Dixit, an internationally renow…